Continued strong numbers for Hudya AB in February

Hudya continued the strong development from January also in February, especially in the Norwegian market.


As of February 29th, 2020, the development of the Hudya Group can be summarized as follows:

  • The total user base consists of 97,000 customers as of February 29th. (The user base is defined as customers who have given Hudya their consent. This includes Payr, credit operations, insurance, mobile telephony and electricity).
  • The number of new users increased by 2,700 from January 31st to February 29th.
  • Sales in the Hudya group amounted to MSEK 12,7 during the month of February.

As there are 2 more working days in Norway in January than in February, the sales volume per day was higher in February than in January (+3,6%).

“Our sales volumes continue growing from month to month”, says CFO of Hudya Hanne Ek. She continues:

“Our Customer Acquisition Cost continue being relatively low, compared to market standards, even if our sales increases month by month.”

The Covid-19 situation did not affect Hudya during the month of February.

"We have taken the necessary measures to follow the advice from the authorities in Sweden, Norway and Denmark making sure that we are able to continue the business in the best possible way. The Hudya business is predominantly digital and web-based, thus we are in a good position to continue serving existing and new customers in the best possible way”, concludes Hanne Ek.

For further information, please contact:

Hanne Ek, CFO
Phone: +47 926 62 379
Email: hanne@hudya.no


Morten Kvam, Chief Communications Officer
Phone: +47 930 28 970
Email: mk@hudya.no


About Hudya
Hudya AB is an innovative Scandinavian fintech company with operations in Sweden, Denmark and Norway and has approximately 220 employees. Hudya creates technical solutions for a simpler economic life, aiming to save customers time and money. Hudya has built a unique digital platform, gathering services that individuals and businesses need. Today, mobile, electricity, insurance and refinancing are offered with friendly terms, prices and customer service. The company has international ambitions and is working to develop and distribute services at a low cost regardless of country, starting in Scandinavia. To date, the company has 97,000 registered users in Norway. The company was listed 14 February 2020 on Nasdaq First North Growth Market in Stockholm.


Certified Advisor: FNCA Sweden AB, info@fnca.se, +46 8 528 00 399.

For further information about Hudya, please visit hudyagroup.com

This press release contains such information that Hudya AB (publ) is required to publish in accordance with the EU Market Abuse Regulation. The information was published for public disclosure on March 20, 2020 at 13:20 CET through the agency of the contact persons set out above.

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